fishing

Designed to excel in inshore and freshwater environments, the Shimano Sustain FK integrates advanced technologies that elevate control, strength, a...

Berkley has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a "Flicker" that imitates ...

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perf...

Proven Berkley Flicker Shad action for targeting shallower fish. The Flicker Shad shallow models feature the same great side roll and flash anglers...

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perf...

Berkley Flicker Minnows are pro-designed and tournament proven. Using the same strict development standards from Flicker Shad, we created a line of...

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perf...

Find the Johnson Beetle Spin Nickel Blade | 1/16 oz | 1 1/8in | 3cm | 1 | Model #BSVP1/16-BYS near me.

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent an...

Dependable, versatile, and built to perform. The Nasci FD combines consistent casting and smooth retrieves with high-efficiency reeling, thanks to ...

The Curado 150 delivers trusted performance with advanced features. The SVS INFINITY braking system offers consistent spool control with an externa...

SpiderWire Stealth is made from Dyneema, The World's Strongest Fiber! Available in Moss Green for low-visibility underwater and Hi-Vis Yellow for v...

Premium ice fishing monofilament with lower stretch and higher strength-per-diameter. Good choice for ice shelter angling.

Jordan Lee, one of the hottest anglers within bass fishing, continues to make history with his back to back Classic victories and as the winner of ...

The new Curado BFS (Bait Finesse System) expands the Curado lineup of low-profile reels while redefining finesse fishing for tournament anglers. In...

The all-new SLX series of rods provides anglers with a revamped and eye-catching aesthetic coupled with new Shimano rod technology to deliver tourn...

The Berkley Lightning Rod has helped anglers Catch More Fish for generations. Now constructed with 24-Ton Multi- Modulus graphite, the carbon compo...

Fish saver. Our breakout product in the fly fishing industry, years ago, we thought: "There's got to be a better way to remove a delicately-tied fl...

The all-new SLX series of rods provides anglers with a revamped and eye-catching aesthetic coupled with new Shimano rod technology to deliver tourn...

The Berkley Lightning Rod has helped anglers Catch More Fish for generations. Now constructed with 24-Ton Multi- Modulus graphite, the carbon compo...

Ugly Stik has designed this series specifically for catfish. All Ugly Stik rods feature the Ugly Stik Clear Tip for sensitivity, Ugly Tech construc...

Ugly Stik has designed this series specifically for catfish. All Ugly Stik rods feature the Ugly Stik Clear Tip for sensitivity, Ugly Tech construc...