Shimano Fishing

Body shape and hook position hides the point of the hooks to lessen snags, Wide hook gives excellent hook up ratio, Flat Surface side body pushes m...

Sculpted from over a decade of engineering advancement and a rich lineage of predecessors, the new Vanford tests the boundaries of technology and e...

Tackle anything that swims in freshwater or saltwater with the powerful, new Tranx. X-Ship & HEG technologies combine to provide massive cranki...

Shimano's new Sensilite series was specially designed to be both lightweight and sensitive. With Ultralight and Light powers across the series, Sen...

SLX offers tournament level performance at a price that all anglers can afford. With versatile actions throughout the lineup, there is an SLX to co...

The Sahara is a powerful spinning reel with unparalleled durability at its price point. Incorporating X-Ship and Hagane Gear in its G-Free Body. It...

Sienna is a well-balanced, high performance built reel at an amazingly affordable price. Incorporating the Propulsion Line Management System for lo...

For a day of fishing the whole family can enjoy, the Stimula series of spinning rods provide extreme versatility and are available in a wide range ...

Built on the legacy of durability, dependability and versatility that Curado is known for, now with Shimano's unique DC braking technology. Shimano...

Designed for those looking for more from their rod, Shimano introduces the all new Intenza. Built from the ground up with targeting Bass in mind, t...

The Sellus series is designed for modern anglers and features a powerful, lightweight blank for all day fishing comfort and control. Sellus breaks ...

Featuring Jackall's 'magnetic center of gravity' system, the unique Pompadour topwater lure is designed with custom metal wings so it produces acti...

The Jackall Yammy Fish is a high density stickbait designed for finesse fishing situations.

An addition to the highly-touted family of SLX reels, the SLX MGL 70 features Shimano"s low inertia MGL Spool in a compact 70-size reel. The MGL Sp...

Synonymous with performance, the redesigned line of Zodias rods incorporate Carbon Monocoque technology passed down from Shimano"s elite series of ...

The Sojourn rod line offers a great custom look at a competitive price. The blank features graphite composite construction which is light, super du...